The team was with the Master’s group of students for 3 hours exploring the way in which Creativity affects and enhances the entrepreneurship process, explained in first person with THINKING-BIG’s case study.
Topics included the phases of the creative process applied to the creation of the present project; creative strategies for the development of a company; obstacles along the path and how to get through them; clues and ideas to keep an open perspective and the drive in action.
Everything explained with practical examples while answering questions from students, who want to know more, do more, be more.
The 3-hour session concludes close to the hallway, with questions to answer by email, students asking directly for bibliographic references, not having them imposed on them, and a few pairs of shinny eyes with direct connections between what was heard and the wish to put it in practise.